Currently, I’m on a journey to make restaurant payroll quick & easy with 7shifts.
Starting as a scheduling app, 7shifts has been evolving into a complete team management platform for SMB restaurants. I joined the team to help venture into a new space - payroll. In just a few months from launch, we have successfully paid almost $100 million dollars to thousands of restaurant employees.
Biggest lesson:
Simplify ruthlessly. A kick-ass half is better than a half-assed whole.
Recently, I helped Vault elevate the Canadian small business banking experience.
Vault's founding team had started building an online banking platform for SMBs. As they were ramping up to grow and raise funding, I redesigned their entire platform with the aim to increase simplicity, trust, and scalability.
Biggest lesson:
Visual design IS user experience. Polish matters.
Previously, I helped launch Marble - a health data API product and brand.
Alongside a small, newly formed product team, we pivoted a medical record retrieval company into Marble, a health data API platform for health and wellness apps - in other words, Plaid for health data. I led research and design as we explored this new space and raised funding to bring the product to market.
Biggest lesson:
Do things that don’t scale - don't be afraid to be scrappy. Optimize for learning at every step.
A little while ago, I reinvented PureFacts to give advisors a 360° view into their client portfolios.
At PureFacts, I led research and design to reinvent our Insights platform, shifting from custom client solutions to a highly contextual experience designed to align with the financial advisor-investor relationship. Along the way, we also experimented with predictive AI concepts to provide meaningful insights.
Biggest lesson:
Although users and buyers may be different, always talk to end users early on.
